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Minister of Antimonopoly Regulation and Trade Alexei Bogdanov and representatives of 16 large retail chains signed today an agreement on discounts on socially important goods for vulnerable categories of the population, BelTA has learned.

“This is the first time we are implementing such an agreement, this is a common approach of the state and business to support vulnerable groups of the population. Lately food has increased in price, the situation in January shows that the cost of agricultural products and food continues to grow. There are many factors. The population needs to be helped to cope with this, therefore We decided that a 10% discount will be provided to vulnerable categories of the population for socially significant goods, “said Alexei Bogdanov.

Among the retail chains that have signed the agreement are Santa Retail LLC, Evrotorg LLC, Dobrom CJSC, Vitalyur ALC, BelMarketCompany LLC, BelVillesden (Hippo) IUP. will provide discounts on socially significant goods for vulnerable groups of the population, will expand.

According to the executive director of the Association of Retail Chains Natalya Shablinskaya, in order to implement the project, deep calculations, analyzes and numerous consultations were carried out. “We started to hold promotions in 2008, when we wanted to be in solidarity with the buyers, we tried to give them the opportunity to purchase goods at a reduced price. Now the situation is similar. strong, reliable and creative. We conclude an agreement with them. I hope it will become a blessing for vulnerable categories of citizens, an opportunity to purchase the necessary goods at a maximum discount, “she said.

Alexander Kolesnikov, Deputy General Director of Vitalyur ALC, in turn, noted that assistance to socially vulnerable categories of the population is a long-standing strategic direction of the company. “It would be wrong to stay on the sidelines, so we decided to make it part of the company’s social strategy. Today, up to 25% of total revenue comes from a socially significant group, according to forecasts, after the agreement is signed, it will double,” said a representative of the trading network.